new folder for landing pages

updated index
add new image

docs/source/the_project/install-and-configure.rst

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+Installing Kapow!
+=================
+
+Kapow! has a reference implementation in Go that is under active development
+right now.  If you want to start using Kapow! you can choose from several
+options.
+
+
+Download and install a binary
+-----------------------------
+
+Binaries for several platforms are available from our
+`releases <https://github.com/BBVA/kapow/releases>`_ section, visit the latest
+release page and download the binary corresponding to the platfom and
+architecture you want to install Kapow! in.
+
+
+Linux
+^^^^^
+
+Install the downloaded binary using the following command as a privileged user.
+
+.. code-block:: bash
+
+  $ install -t /usr/local/bin path_to_downloaded_binary
+
+
+Windows
+^^^^^^^
+
+Copy the downloaded binary to a directory of your choice and update the system
+PATH variable to include that directory.
+
+
+Install the package with go get
+-------------------------------
+
+If you already have `installed and configured <https://golang.org/cmd/go/>`_
+the go runtime in the host where you want to run Kapow!, simply run:
+
+.. code-block:: bash
+
+  $ go get -u github.com/BBVA/kapow
+
+
+Include Kapow! in your container image
+--------------------------------------
+
+If you want to include Kapow! in a Docker image you can add the binary directly
+from the releases section.  Following is an example dockerfile that includes
+Kapow!.
+
+.. code-block:: dockerfile
+
+  FROM debian:stretch-slim
+
+  RUN apt-get update
+
+  ADD https://github.com/BBVA/kapow/releases/download/<VERSION>/kapow_linux_amd64 /usr/bin/kapow
+
+  RUN chmod 755 /usr/bin/kapow
+
+  ENTRYPOINT ["/usr/bin/kapow"]
+
+If the container is intended to run the server and you want to dinamically
+configure it, remember to include a --control-bind param with an external bind
+address (i.e. 0.0.0.0) and to map all the needed ports in order to get access
+to the control interface.
+
+After building the image you can run the container with:
+
+.. code-block:: bash
+
+  $ docker run --rm -i -p 8080:8080 -v $(pwd)/whatever.pow:/opt/whatever.pow kapow:latest server /opt/whatever.pow
+
+With the -v parameter we map a local file into the container's filesystem so we
+can use it to configure our Kapow! server on startup.

docs/source/the_project/quickstart.rst

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+Quick start
+===========